CONTENT DEVELOPMENT
Client: Cacharel
2021
Project: Content Development for product event launch. - Concept, content, & audiovisual production.
CHALLENGE
Make a Yes I AM Glorious Statement.
Reach & Aware
IDEA
Invite 12 Content Creators to a pijama party at the center of Madrid.
Build 5 sets inspired in the product assets & generate content w/ video & photo teams through a 3 hour scale.
RESULTS
20 IG POSTS - 6 TIKTOKS
317 IG STORIES
17M Reach
The Flower Wall
The Pillow Fight
The Neon Wall
The Bubble Bath
The Elevator Madness
TEAM
Created & Produced by OnceUno.
Client: Ana Florez - Event Planner: Angela Mora (RPA) - Creative Director: Andrés Merola - Field Art Director & Creative: Adriana Cruz - Field Producer: Irina Luis - Filmmakers: Jose A. Souki, Roberto Borrega, Alexander Fernández, Kris Zacarias - Photographers: Antonio Rojo, Javier Suárez - Photo Assist.: Pablo Blanco - Video Editors: Daniela Javornik, Ignacio Montalvo, Jose A. Souki, Alexander Fernández.